SimpliGen Docs

UGC Studio

Authentic user-generated-content ads with your own character and product.

Real product content, someone actually using your product, usually means hiring a creator, or fighting with AI tools that end up looking like AI. UGC Studio gives you the authentic version in a few clicks. You bring a character and a product, pick a recipe built by creators, and run it.

How it works

  1. Open UGC Studio. You get a shelf of finished recipes, ready to run.
  2. Pick a recipe. Choose the moment you want: someone using the product, talking about it, or a polished spokesperson shot.
  3. Set the inputs. Pick your character, the product you added, and describe the moment in plain words. That is the whole brief.
  4. Run it. It builds an authentic frame of your character with the product, sharpens it, then animates a real, phone-shot moment.

The recipes

  • Character Using Product: your character uses the product naturally in a real setting, absorbed in the moment rather than presenting to camera.
  • Character Presenting Product: a talking testimonial, your character holds the product and recommends it in their own words.
  • Cinematic Product Presenter: a premium, commercial-grade spokesperson shot with directed motion.

Bring your character and product

UGC Studio uses the characters and products you have already created, so the same face and the same product carry across every clip you make. Create a character in Character Studio and add a product in Product Studio, and both show up here ready to cast.

Describe the moment simply

Keep the action to one natural gesture, for example smoothing an oil into her cheek, or holding the bottle up to the light. Short and specific animates best. For a talking clip, put the spoken line in quotation marks and keep it to a sentence or two.

Local and free

UGC Studio runs on your own machine through the built-in engine, so it is free to use once installed. Cloud is used only if you have SimpliGen Cloud connected and you choose it for a generation.